Is your website actually helping you sell books—or just taking up space online?
This week’s guest, Sandra Beatty, turns websites into lead machines. She’s a conversion copywriter, strategist, and children’s author who helps authors and service pros transform casual visitors into loyal buyers.
If your site looks good but doesn’t bring results, Sandra shows you why—and how to fix it. From layout to landing pages, she breaks down what actually works for authors who want more than just clicks.
In this episode, you’ll learn:
Book site or author site? How to pick the one that drives real results—or why you might need both
The landing page fix: What your current book page is probably missing
CTA clarity: The one mistake killing your conversions (and how to fix it fast)
Your about page, reimagined: Why it’s doing more heavy lifting than you think
Build trust like a pro: How showing your pricing and tackling objections turns browsers into buyers
If you want a website that actually works for your author business, this episode is your roadmap.
Here's how to connect with Sandra:
Free listener gift - Conversion Express: Free and live 15-minute tutorials on marketing and website strategies to get more customers.
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What Should I Do When Book Marketing Feels Overwhelming?
You poured your heart into writing your book because you wanted to make a difference. It deserves to be discovered.
If marketing feels confusing, frustrating, or like you're spinning your wheels, the Author Influencer Circle will help you build authority, attract opportunities, and market your book with clarity and confidence.
Learn more about the Author Influencer Circle and discover how your book can open doors to speaking, clients, partnerships, and meaningful income.
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